Decoy 的誕生，不是從市場分析開始的，是從一個問題開始的：為什麼想讓自己更好的人，只能在傷害和痛苦之間選擇？
Decoy didn't begin with a market analysis. It began with a question: why must people who want to feel better about themselves choose between harm and pain?
"我知道有多少女孩，因為對身形的不滿意，悄悄失去了一些自信。不是因為她們不夠美，而是沒有人告訴她們：妳本來就有屬於自己獨特的美麗。"
"I know how many women have quietly lost confidence over how they feel about their bodies. Not because they aren't beautiful — but because no one told them: you already have a beauty that is entirely your own."
我是流行病學研究者，我的底子是數據和機制。當我把這個視角帶進身體保養領域，我看到的是：現有的「有效方法」幾乎全都是破壞性的——冷凍、注射、熱能摧毀。沒有一種方法是在尊重細胞的前提下讓身體發生改變的。
As an epidemiologist, my foundation is data and mechanism. When I brought that lens to body care, what I saw was this: almost every "effective method" was destructive — freezing, injecting, thermally destroying. Not one of them allowed the body to change while respecting the cell.
所以我們花了八年，跟台大研究團隊和國家金屬中心博士一起，做一件很簡單的事：找到一條不需要破壞的路。
So we spent eight years — alongside the NTU research team and MIRDC researchers — doing one simple thing: finding a path that doesn't require destruction.
Decoy 就是那條路。
Decoy is that path.
